Embarc

Embarc

Embarc

Experience-based learning for under-privileged teens

Experience-based learning for under-privileged teens

Experience-based learning for under-
privileged teens

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Brand Identity
Poster Design
Campaign Design
Event Signage
Scope
Brand Identity
Poster Design
Launch Campaign
Event Signage
Brand Identity
Poster Design
Launch Campaign
Event Signage

Embarc is a three-year nonprofit program that provides community-driven, experience-based learning opportunities to low-income high school students to inspire and prepare them for college and career success. The Leo Burnett Dept. of Design was asked to completely reimagine the Embarc brand to better reflect their mission, their bold "not-a-typical non-profit" attitude, and critically, to appeal the students that benefit from the program.

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Credits

EVP Design Director: Alisa Wolfson
Designers: Scott Cress, Peter Ty, Morgan Garleff
Website Developer: LBInteractive
Photography: Christina Noel

 

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All work © Scott Cress